An E-commerce website was one of the most important aspects of the 2021 relaunch of Noys Amsterdam. 

A design that expressed our anti-establishment and wild nature but managed to represent our products in an orderly and calm fashion was the idea, and both V1 and V2 (which was an aesthetic update for the launch of our stencil blouse 2.0) executed this idea well.

The website was completely designed by me. Integral to it’s clean look were it’s product pictures, which were also shot and edited by me up to and including Capsule 003.